The crisp air, the falling snow, the cozy nights – winter 2017 arrived with a distinct chill, but Dior countered the cold with a burst of luxurious warmth in their nail polish collection. Encased in the iconic, glamorous golden-topped, generously sized glassware, the Diorific Vernis Nail Polishes for the season offered a sophisticated quartet of colours, each inspired by the shimmering allure of precious stones. This wasn’t just about painting your nails; it was about adorning them with miniature works of art, reflecting the opulence associated with the Dior name. This article delves deep into the Diorific Vernis collection of Winter 2017, exploring the shades, their inspiration, and the overall impact they had on the nail polish landscape that season.
The Dior Holiday 2017 collection, themed "Precious Rocks," served as the bedrock for the winter nail polish offerings. This theme resonated perfectly with the season's inherent desire for richness and sparkle. Instead of relying on overly glittery or overtly festive shades, Dior opted for a more refined approach, channeling the subtle shimmer and deep, captivating hues found in gemstones. This strategic move allowed the collection to transcend the fleeting trends of the holiday season and remain relevant throughout the entire winter. The collection wasn't just about superficial shine; it was about capturing the depth and complexity of precious stones, translating their inherent beauty onto fingertips.
One of the standout shades from the Dior Holiday 2017 Precious Rocks collection, and arguably the most talked-about, was the Diorific Emerald. This wasn't your average green nail polish. It possessed a depth and luminosity that captured the rich, saturated green of an emerald gemstone. The formula, as is typical of Dior, was renowned for its smooth application, excellent coverage, and long-lasting wear. This wasn't a polish that chipped easily; it was designed to withstand the rigors of daily life, maintaining its luxurious sheen for days. The Diorific Emerald became a symbol of sophisticated winter elegance, a perfect complement to both festive attire and more understated winter wardrobes. Its versatility contributed significantly to its popularity.
The Dior Festive Collection 2017, with its "Precious Rocks" theme, cleverly extended the seasonal appeal beyond just Christmas. The shades weren't limited to the traditional reds and greens often associated with the holiday season. Instead, Dior presented a broader palette that resonated with the overall mood of winter – a time of both celebration and quiet contemplation. The collection's success lay in its ability to bridge the gap between festive fun and everyday elegance. The shades were luxurious enough for special occasions, yet versatile enough for everyday wear, ensuring the collection remained relevant throughout the colder months. This was a smart marketing move that broadened the collection's appeal and maximized its sales potential.
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